Trish has 10+ years’ experience spanning strategic business development, brand management, and operational leadership roles for rapid growth organizations in and outside the technology channel. At Finexio, she is responsible for developing targeted lead generation strategies that zero in on buyer personas to drive awareness, consideration and ultimately preference throughout the buying cycle.
Prior to her coming onboard at Finexio, Trish worked as the Director of Marketing at Flagship Solutions Group, Inc., focusing on building a a robust B2B demand generation machine while helping streamline the company's operational strategy. Before working at Flagship, Trish worked as the Marketing Manager turned Marketing Director at Managed Maintenance, Inc. prior to their acquisition, spearheading the development of their marketing program from infancy to what it became at the time of their acquisition. Trish holds a bachelor's degree in political science from SUNY Oneonta.